Paint Forum UA 2025: how market analysis helps to look into the future
We look to the 2026 season together with the market: we analyze trends, update approaches, and prepare products that will meet your needs in the new season.
Strategic planning is the key to the company's stable development and confident movement forward. In order to prepare for the 2026 season in a quality manner and offer relevant products, it is important to rely on real data and market trends. That is why ELEMENT National Product Manager Volodymyr Pavlyuk took part in the industry conference of the paint and varnish materials and decorative coatings market - an event that brought together leading manufacturers and industry experts. The latest analytics of the paint and varnish market, forecasts for 2026 and key changes that will affect demand formation were presented.
Industry meetings of this format help:
- Form a clear vision of the coming year and adjust strategic decisions.
- Adapt products in accordance with changes in demand.
- Propose solutions that meet current customer requests.
- Develop the range based on analytics, not intuition.
We closely monitor trends, update approaches and build an open dialogue with the market to move in the same direction with you.
We continue to act together so that in 2026 each client receives exactly those products and solutions that meet modern needs.
